The inevitable truth facing the business world is that profits, people and the planet are inextricably linked. There is mounting evidence that business activities are contributing significantly to climate change and this is a real and serious threat to our planet and survival. Our current path is not sustainable and is rapidly changing the ground rules of managing a business and creating a powerful new marketing opportunity. Companies that innovate and stay ahead of the green curve will reap the benefits by becoming more competitive and profitable.
Our single focus at CarbonFootprint360.com in our collective journey to sustainability is clear. It’s to help small, medium and under resourced businesses calculate their carbon footprint, supply green solutions to reduce greenhouse gases, and to provide low cost transparent carbon offsets to balance unavoidable climate change pollution. Our solutions are uniquely designed to help reduce your carbon footprint, energy dependence and cost immediately and to use your accomplishments to enhance your company, brand and profits.
The journey to developing and implementing a successful sustainability initiative is far from simple but it is the greatest business opportunity of our time. If you are interested in improving your profits while benefiting people and the planet i.e. improving your triple bottom line, we can help you. Following are the key low cost carbon management solutions we offer:
Carbon Footprint Benchmarking
The first step in your journey to sustainability is to determine your company’s carbon footprint. A carbon footprint is a measure of the impact human activities have on the environment in terms of the amount of greenhouse gas (GHG) emissions, measured in units of carbon dioxide. Direct company emissions include all pollution from manufacturing, distribution, offices, company owned vehicles, reimbursed travel and any other source that is directly controlled by the owner. Indirect emissions include all emissions that result from the use or purchase of a product. We have developed advanced tools using World Resource Institute (WRI) and the Environmental Protection Agency (EPA) guidelines to accurately calculate carbon footprints and are ready to put this technology to work for you cost effectively. This important effort will result in benchmarking your current carbon footprint against which all future improvements can be measured and communicated to your customers and stakeholders to make the maximum environmental and marketing impact.
Carbon Footprint Reduction & Tracking
The second step in your journey to sustainability is to create a carbon footprint reduction strategy and implement an action plan based on your vision and mission. Whether you're starting from scratch or tracking the progress of new initiatives, our support can help you identify the challenges and opportunities to create wealth through sustainability. We'll create a strategic carbon footprint reduction plan that aligns your core environmental values with your financial bottom line. Thereafter, based upon your objectives and performance indicators, we will identify key metrics to measure and track your progress. Key benefits of carbon reduction include reduced energy costs, travel expenses and materials consumption and enhanced company brand and reputation.
Carbon Emission Offsets
After you have reduced your carbon emissions to the lowest possible level, you may want to take the third step and offset unavoidable climate change pollution with carbon offsets to become carbon neutral and maximize your competitive advantage in the market place. To be considered carbon neutral, the amount of carbon released by your company should be balanced with the amount eliminated and offset so the carbon footprint becomes zero. The Kyoto Protocol has sanctioned carbon offsets as a way for companies to earn carbon credits. Carbon offsetting as part of a carbon neutral culture has gained appeal and momentum among forward looking companies.
Our unique low cost, transparent Business Carbon Offset Program will empower you to donate energy efficient compact fluorescent (CFL) bulbs to employees, vendors, friends, families or charities of your choice and use the resulting 75% energy savings to offset your carbon emissions. We make becoming carbon neutral and fighting climate change as easy as changing light bulbs!
Marketing Services
After you embark on your journey to sustainability and reduce your carbon footprint or become carbon neutral, it's time to start making that hard work pay off! We can help convert your green accomplishments into compelling value propositions that will enhance your products, brand and reputation. We can also do competitive sustainability analysis and align your company in a favorable green position to enhance marketing activities and boost sales.
We can help you in every step of your journey to sustainability or you can choose the areas in which you need help. Either way, our services are designed to be cost effective so they are affordable to small and medium sized enterprises. Please contact us today at service@imtek.biz to get started on your journey to sustainability and greater profits.
